2011/08/12

Inviting

No matter how hard Google tries to convince you otherwise, invite is still a verb, and it has second-syllable stress (in-VITE). What you give someone when you want to invite (verb) him or her to something is an invitation (noun).

IN-vite sounds to my ears every bit as unwashed as IN-sur-ance.

I was dismayed recently to see that Target stores now label the shelves containing invitations “Invites.” Can it be that nobody in that massive corporate chain of command said: hey, wait a minute, that’s not right?

Sigh. Somebody has to care.

— Frenulum

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